Posts By

Adam Blacker

VP, Insights
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Fintech

Top digital banks grow new users 209% over the past six quarters

Adam Blacker

Oct 29, 2019

Hey there, thanks for coming to the blog. If you're interested in this topic but you were hoping for fresher d...

Social Media

U.S. users spend more than $23 million in TikTok since launch

Adam Blacker

Oct 24, 2019

You can't read tech news for more than a day or two before you come across an article mentioning TikTok, the n...

Marketing

State of the mobile attribution market; a Q&A with AppsFlyer's Elad Masiach

Adam Blacker

Oct 08, 2019

Mobile marketing, advertising and attribution are massive components of the mobile app economy, components tha...

Social Media

Egypt - Protests and random searches of phones drives 125% surge in new installs...

Adam Blacker

Oct 08, 2019

This is to be expected. Whenever there is political unrest and citizens seeking to organize against watching e...

Entertainment

More than 23 million people in the U.S. potentially 'cut the cord' in Q3 2019

Adam Blacker

Oct 02, 2019

Streaming video on-demand, or SVOD, is a very active area of entertainment with new entrants being announced e...

Games

Mario Kart Tour smashes records on day one, hits 10.1 million installs

Adam Blacker

Sep 26, 2019

Nintendo’s Mario Kart Tour launched yesterday, racking up 10.1 million downloads globally. This is record brea...

Marketing

Product Update: Unified markets and more

Adam Blacker

Sep 18, 2019

A few weeks ago, we announced: “Utopia” (Unified Apptopia, get it?). As the release name suggests, it was all ...

Games

Ads, IAP or Both?

Adam Blacker

Sep 03, 2019

This blog is based on a research study which can be downloaded in full here.

Lifestyle

Despite poor ratings, WeWork grows mobile app engagement

Adam Blacker

Aug 28, 2019

I think we can all agree that WeWork is not a tech company - its product is a physical space. Like all compani...