Posts By

Adam Blacker

VP, Insights
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Games

 Top Games & Apps By User Retention, Q4 2017

Adam Blacker

Jan 25, 2018

What’s the old saying? It’s not how many downloads you have but how you use them? Yes, I think that’s it. Down...

Tools & Productivity

Secure Messaging Apps Are Growing Faster in Corrupt Countries

Adam Blacker

Jan 23, 2018

Secure messaging apps are growing overall, and growing most in corrupt countries. The top three secure messagi...

Marketing

Acquisition Pro is getting an upgrade!

Adam Blacker

Jan 16, 2018

For advertisers and app publishers, the days of ‘spray and pray’ email blasts are over. Sales and marketing pr...

Games

Top U.S. Game Publishers: Supercell Makes Bank While Niantic Tanks

Adam Blacker

Jan 11, 2018

Supercell generated the most IAP revenue in 2017 in the U.S. across all Games publishers. Clash Royale was res...

Entertainment

ARKit Has Less Than 1,000 Installs

Adam Blacker

Jan 03, 2018

Adoption of ARKit isn’t great as less than 1,000 apps of the 3M+ apps in the App Store have not installed it s...

App Economy

Worldwide 2017 Download Leaders

Adam Blacker

Jan 02, 2018

Games

2017 U.S. Download Leaders

Adam Blacker

Dec 27, 2017

People love to know download numbers but I've always stood firm on the ground that active users and user reten...

Marketing

Your App Needs to Pass the 'Grandmother Test'

Adam Blacker

Dec 14, 2017

The original post can be found on my weekly Inc.com column, Uncensored.

App Economy

Top 10 Store Ranks Don't Change Often -- When They Do, New Apps Last An Average ...

Adam Blacker

Dec 04, 2017

We studied the top 10 games and apps (apps means non-games) in Apple’s App Store and Google Play for three mon...